As a co-founder and ion’s executive vice president, Anna leads the company’s sales and accounts teams. She has over 17 years of online marketing experience working with top brands and agencies to optimize their digital marketing programs.
Before co-founding ion interactive in 1998, Anna led the business development effort at ion, an all-digital marketing communications firm with clients such as Samsung, Siemens and Bliss Spa. Prior to ion, she was the managing editor of Art Experience magazine, responsible for content direction and editorial staff.
Anna writes for numerous industry publications and is a frequent speaker on the topic of conversion optimization and post-click marketing. Anna’s passion for creating persuasive, measurable online marketing has its roots in her training at Florida Atlantic University where she earned her BA in Social Psychology.