The Fantastic Five: Great Online Marketing Reads of the Week

Here is a list of five great blog posts you may have missed this week. We hope you enjoy these posts, tweet links to them, and comment on them because they are very deserving! Tell ‘em we sent you.

Do You Need a Mobile Website | Austin & Williams Unplugged Blog

Offers great tips on putting together a mobile Website. After checking out their post, be sure to check out our 10 tips for mobile landing pages post. 

Social Media Delivers More than Just ROI | The Conversion Scientist

“If our stuff is worth talking about, why hold it back?” asks Brian Massey in his latest post on measuring social conversions.

We couldn’t agree more. If you want to learn how to make more social connections that lead to more business, check out our new white paper.

Segmentation - What Does Your Audience Look Like | Pauley Creative

This is just one page of a digital newsletter put out by Pauley Creative. It’s a great breakdown of what segmentation is, and why it is necessary in a time when “mass communication just doesn’t work” anymore. 

How to Rescue Your Readers from Purchase Paralysis | Copyblogger

Great tips on writing copy that persuades your reader to overcome fears of online buying, and convert. It all begins with knowing what your audience is afraid of, and then calming that fear. 

50 Power Twitter Tips | Chris Brogan

Chris follows up on his original post of 50 Ideas on Using Twitter for Business with this insightful new 50 power tips post. Some of the points may seem redundant, but they also serve as great reminders from one of the monarchs of social media engagement.

I would love for you to share your Fantastic Five with us. Leave a link in the comments section, or tweet the links to us @ioninteractive!