Why ion
ion is a passionate team of marketers and engineers focused on one thing: helping our customers be incredibly successful at winning that moment of truth after the click. We believe qualitative excellence drives quantitative performance.
Agility, flexibility and marketer freedom are critical to creating high-impact post-click experiences. And our platform delivers on those requirements by allowing our customers to create and optimize post-click experiences that deliver extraordinary performance.
73% of our customers report 100% or greater conversion rate improvement. And over half of our customers—57% to be exact— report 3X or greater improvement. That's why ion.
Qualitative and Quantitative Results
Great landing experiences lead to great results. There’s a very real magic that unites the art and science of post-click excellence. Our passion is also our commitment to you—to do everything within our power to make your brand’s first impressions outstanding. And, as we have proven time and time again since 2007—quality leads to quantity—more conversions, more transactions, more engagement, more revenue.
- Software—we designed our platform to bridge the art and science of post-click excellence
- Professional services—we unify the possibilities of the technology and strategy
- Marketing perspective—we bring an accountable, pragmatic approach to digital marketing—focused on your organization's objectives and opportunities
“ion was a key enabler in our online lead gen strategy that resulted in a 10X increase in opportunities for our sales teams in a two year timeframe.”— Dell
It's all About Agility.
We get things done. In an ever-changing, often-disrupted digital world, we deliver—on time and on budget. We understand that you don't buy software, you buy results. And you can’t get results if your shiny new tool isn’t launched—fast. We also understand that you need predictability in what you pay, what you get and how fast you get it.
- Market agility—our platform is the ultimate enabler of agile marketing—providing the tools to go from a great idea in the morning, to a launched post-click experience in the afternoon
- Testing agility—testing can have a bad reputation for yielding mediocre results from Herculean efforts—we take great pride in inverting that pyramid, generating meaningful results from point-and-click effort
- Service agility—we're built to deliver varying levels of services at varying times to satisfy varying needs—because, as well all know, it's a pretty variable world
“With the flexible, reactive nature of the ion templates, I can modify and iterate landing pages on the fly which ultimately makes it so much easier to create targeted, specific landing pages.”— General Mills
Post-Click Expertise
Time-tested platform, methodology and results. Back in 2005 when we began research and development for our post-click software platform, we'd already been post-clicking for years. We had learned that what happens after the click transforms marketing outcomes. But, that it was also hard. That's what led to the platform. We needed a way to make post-click excellence tenable both for ourselves and for our customers.
- Software track record—our platform is purpose-built to do precisely what it does—it's a direct reflection of years of pragmatic experimentation and results
- Post-click alchemists—art and science are atypical bedfellows at ion—this gives our product, sales, marketing, services and support teams unique understanding to help marketers and advertisers excel
- Services methodology and results—conversion means different things to different customers, but post-click excellence is universal—ion's methodology yields consistently excellent results
“ion interactive’s services team helped us strategize how to best implement holistic optimization–really a redesign of our lead generation program.”— Construction Data Company