{"id":5400,"date":"2023-11-28T12:42:17","date_gmt":"2023-11-28T12:42:17","guid":{"rendered":"https:\/\/obo.zoj.mybluehost.me\/?p=5400"},"modified":"2025-02-17T11:53:20","modified_gmt":"2025-02-17T11:53:20","slug":"tags-conversions-and-tracking-in-ion","status":"publish","type":"post","link":"https:\/\/ioninteractive.com\/ionacademy\/tags-conversions-and-tracking-in-ion\/","title":{"rendered":"Tags, Conversions and Tracking in Ion"},"content":{"rendered":"\n<p>This learning path highlights the importance of applying tags and marking conversions within your ion creatives, which helps to better understand how users interact with content you create. You&#8217;ll learn how to apply tags, mark conversions, and find where to review metrics. Learn about the global script library to incorporate any third-party tracking scripts within your ion console.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tagging Actions and Behaviors<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"video_fit_container\"><iframe loading=\"lazy\" title=\"[EN] 1.\u00a0Tagging Actions and Behaviors\" width=\"960\" height=\"540\" src=\"https:\/\/www.youtube.com\/embed\/HVR4N4ZKNgE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Tagging Interactive Components<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"video_fit_container\"><iframe loading=\"lazy\" title=\"[EN] 2. Tagging Interactive Components\" width=\"960\" height=\"540\" src=\"https:\/\/www.youtube.com\/embed\/X180gNvwUMc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Marking a Conversion Point<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"video_fit_container\"><iframe loading=\"lazy\" title=\"[EN] 3. Marking a Conversion Point\" width=\"960\" height=\"540\" src=\"https:\/\/www.youtube.com\/embed\/iioZseg9bxE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>This learning path highlights the importance of applying tags and marking conversions within your ion creatives, which helps to better understand how users interact with content you create. You&#8217;ll learn how to apply tags, [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":3560,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[2099,2231,2064,45],"tags":[2167,2367,2370],"class_list":["post-5400","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-data-management","category-data-management-the-platform","category-ion-platform-en","category-the-reporting","tag-ion-platform","tag-tags","tag-tracking"],"_links":{"self":[{"href":"https:\/\/ioninteractive.com\/ionacademy\/wp-json\/wp\/v2\/posts\/5400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ioninteractive.com\/ionacademy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ioninteractive.com\/ionacademy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ioninteractive.com\/ionacademy\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/ioninteractive.com\/ionacademy\/wp-json\/wp\/v2\/comments?post=5400"}],"version-history":[{"count":1,"href":"https:\/\/ioninteractive.com\/ionacademy\/wp-json\/wp\/v2\/posts\/5400\/revisions"}],"predecessor-version":[{"id":5401,"href":"https:\/\/ioninteractive.com\/ionacademy\/wp-json\/wp\/v2\/posts\/5400\/revisions\/5401"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ioninteractive.com\/ionacademy\/wp-json\/wp\/v2\/media\/3560"}],"wp:attachment":[{"href":"https:\/\/ioninteractive.com\/ionacademy\/wp-json\/wp\/v2\/media?parent=5400"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ioninteractive.com\/ionacademy\/wp-json\/wp\/v2\/categories?post=5400"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ioninteractive.com\/ionacademy\/wp-json\/wp\/v2\/tags?post=5400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}