Quiz teste: Ion template Keyword Intent Personas
WordPress Ecommerce: When to Use It, Best Plugins, and Tips to Get Started
Did you know that a WordPress ecommerce site is a possibility? Find out how to start yours right away.
How to Optimize Your Content for Voice Search
Few trends have grown as rapidly and necessitated as many adaptations in Digital Marketing strategies as voice search. A technology that barely existed at the beginning of the 2010s is now in the hands of almost every American — and it can be activated by a touch or a single “hello”. The State of Marketing […]
5 Email Marketing Automation Tactics for B2B Brands + Tools
If you run a B2B company, you understand the importance of reaching out to other businesses. Email marketing is an effective way to do this, but managing it manually can quickly become overwhelming. That’s where email marketing automation comes in. Email marketing automation helps you maintain B2B interactions and strengthen relationships with other brands. This […]
Guest Writer: Vetting Candidates and Evaluating Content
In today’s business world, blogging is a must. According to a study by Hubspot, businesses with a blog get 55% more website visitors than those that don’t. A blog is a powerful SEO tool, as well. Each post can be a new page, and any added pages increase the brand’s online visibility. Search engines also […]
Mobile Marketing: How to Integrate Mobile Devices into Your Strategy
We live in a 100% connected reality. The latest data about mobile usage have shown that people are spending more time using mobile devices than ever. The amount of usage may vary depending on age, location, and interests, but we can’t deny that we spend a considerable part of our time interacting with our gadgets. […]
How to Measure Your Content Maturity?
Content measurement is the process of collecting and analyzing data to understand how content is performing. It’s important to measure content performance so you can see what’s working and what’s not, and make necessary adjustments to improve your content strategy over time. Levels of content measurement 1. Consumption Are people consuming your content? This means […]
Distributing Your Press Release: 10 Must-Dos to Getting It Published
Press releases are a staple of the marketing industry. It’s hard to imagine a company announcing news or product launches without distributing at least one press release, if not several. But in the age of cluttered inboxes and instant gratification social platforms, do they still work? According to Hubspot researcher Dan Zarella, the short answer […]
SEO for Google Images: 20 Tips to Improve Rankings and Drive Traffic
Have you ever heard about SEO for Google Images? Techniques to optimize your visual content to better rank in search results pages. Are you familiar with them? If your answer is no, it is about time to change that. Especially after a change within Google, that can significantly increase your traffic via images. Since 1 in every […]
AI Market Research: Tools, Techniques, and Trends
As we move into 2023 and beyond, Artificial Intelligence becomes an even more powerful tool for simplifying and enhancing your target market research. Let’s explore how you can effectively harness AI-driven market research to your advantage. Market research plays a pivotal role in marketing. The initial step to effectively promote your products, services, and brand benefits […]