Website UX Checklist: A Guide to Improve Your Site’s UX Design
In a day and age when a website is a crucial part of managing any successful brand, the user experience yours brings to the table needs to be truly next-level. That means every detail matters. Check out our website UX checklist to ensure you’re covered.
Pay-For-Play: Are Subscription Fees the Future of All Social Media Platforms?
The current leading social media platforms – Instagram, Facebook, TikTok, and X – are beginning to develop and test paid models for their platforms to eliminate advertising. Social media platform X, formerly known as Twitter, has already started testing this billing model with X users in New Zealand and the Philippines. A fee of $1 […]
Mastering the Art of Product Integration in Content Marketing
Content marketing is one of the best and most popular ways to promote a brand. It’s flexible, with various content formats and strategies companies could explore depending on their marketing goals and target audience. Various brands and businesses see the value of content marketing in their overall strategy, as well. In 2022, 90 percent of […]
5 Steps to Conduct a Customer Experience Audit to Reduce CX Friction
There are many reasons why a customer may choose you over a competitor. Quality and price are contributing factors. But they’ll stick with you if you give them a great experience. That means a frictionless purchase, delivery, and after-sales process. It also means effective targeted marketing. How do you know if you’re providing an experience […]
Guest Writer: Vetting Candidates and Evaluating Content
In today’s business world, blogging is a must. According to a study by Hubspot, businesses with a blog get 55% more website visitors than those that don’t. A blog is a powerful SEO tool, as well. Each post can be a new page, and any added pages increase the brand’s online visibility. Search engines also […]
How to Manage a Marketing Budget Efficiently: 4 Helpful Tools
Establishing and properly managing a marketing budget is more than just a good idea in today’s business world. It’s an essential part of making a lasting success out of your brand. Here’s what you need to know about how to manage a marketing budget to get ahead.
How To Use Spyfu in 2024? Discover How WriterAccess’ Integration Can Help
A top search engine placement isn’t just a boost to your business. It can spell the difference between long-term success and failure. A site with a #1 ranking for a search engine query has a click-through rate of nearly 40%. Sites in second, third, and fourth place have a combined click-through rate of about 35%. […]
How to Use SEMRush in 2024?
If you know anything about marketing, you recognize that getting to the first page of search engine results matters. That takes successful and innovative keyword optimization. You will likely be stuck somewhere in the rankings desert without the right keywords. That’s why learning how to use SEMRush is vital. According to research from Backlinko.com, only […]
5 Mistakes That Hinder Your Website’s Mobile Search Performance
Mobile phones are usually in the pockets or hands of users. Because of this timely availability, as well as ease of use and convenience, the majority of online searches are now conducted on mobile devices. Whenever someone wants to look up a business or needs a product, they can just take out their phones and […]
5 ChatGPT Alternative for Content Writing
ChatGPT has taken the world by storm, and it’s not hard to see why. Type in a few instructions and it can create eye-catching content in seconds. The program is one of the most popular AI-powered writing tools online. About 20 percent of ChatGPT users say they use it to produce content. An additional 9 […]