Google Officializes the August Core Update: What Can We Learn from the New Update?
It took a while, but Google has finally made the official announcement about the changes to its algorithm: the Core Update. Google’s aim with this major update is to further optimize search results for its users. We’ve been talking about this for some time now, anticipating the official confirmation of another update. Over the past […]
5 Moments When Photography Made Me a Better Designer
Although photography is part of most (if not all) design curricula, it was only recently that I decided to deepen my knowledge beyond the basics. It might not be obvious to say that photography and design are complementary fields, but they certainly share various concepts. That’s what I’m here to discuss today: how photography has […]
5 reasons to start using WriterAccess in your Marketing Agency
Incorporating WriterAccess into your marketing agency empowers you to deliver exceptional content, boost productivity, and strengthen the brand presence of your customers.
And I’m gonna show you why!
Diversity in Content Marketing: Different Perspectives for Creative Excellence
Content marketing has emerged as the key to effective brand interaction in today’s rapidly evolving digital landscape. Being able to relate to different audiences is increasingly more important than just seeing it as a competitive advantage. Come along as we discuss why it’s important to embrace diversity in content marketing. Consider content marketing as a […]
Freelance Writing and Content Services: 6 Tips for Choosing the Best Platform
If you found this article, you probably already know that content production is one of the most crucial pillars of a marketing strategy—and it’s also the Achilles’ heel for a significant portion of small, medium, and large companies. This is because there are various stages around content production that brands need to pay attention to, […]
How We Became a Global Leader Using a Network of 15,000 Freelancers
If you’re familiar with Rock Content, you know that we’re global leaders in content creation. Over 10 years, we’ve developed blogs in English, Portuguese, and Spanish, attracting over 8 million monthly visitors. What might surprise you is that very little of our content is produced in-house. We’ve recognized that creating content in-house at our scale […]
Women’s World Cup in Marketing: A Take on Equality and Missed Opportunities
The 2023 Women’s World Cup concludes next Sunday, August 20th, and with it, the most sponsored and broadcasted women’s sports event ever will also end. I personally don’t know much about soccer (and this article will most definitely not be about matches and skills). Still, I do know a thing or two about marketing, diversity, […]
How to Write a Whitepaper? The Content that Drives B2B Engagement
While there are many written assets that can really help put a company on the map as a trustworthy industry authority, whitepapers are truly in a class of their own. A whitepaper is an in-depth written document that covers a specific subject or issue in great detail. Years ago, mostly government entities, non-profit organizations, and […]
Influencer Marketing In 2024: A Guide On How To Use This Powerful Tactic
As much as it is already a well-established tactic within a Digital Marketing strategy, there are still many people wondering what influencer marketing is. However, the question extends more to the concept and proposal of these actions, not exactly to what it is in itself. Influencers are already part of the daily lives of those on the […]
How can the AI Content Wizard be used to craft ideas and create efficient content outlines?
Discover how the AI Content Wizard streamlines your content creation efficiently with content outlines and boosts content production.