What You Should Know About Inductive Argument as a Writer
What is an inductive argument? How is it different from a deductive argument? What is controversial about inductive arguments? Why is there so much interest in inductive reasoning?
5 Key Elements of a Ghostwriting Contract to Keep Both Parties Secure
A ghostwriter contract is a legally binding agreement between a ghostwriter and a client. Ghostwriters, writers who create written content without requiring bylines or any credit, work to produce content that clients may present as their own. Ghostwriting contracts are generally straightforward. They often require: Work to be delivered on a set timeline A nondisclosure […]
The Risks of Biased AI – And How To Avoid It
It is undeniable to say that the digital market is constantly changing and that we are used to it, but in recent months Artificial Intelligence (AI) and its impacts on those who work online have kept many marketing professionals and content creators awake at night. That’s because while AI systems have become an integral part […]
5 Best AI Tools for Content Planning & Creation in 2024
AI content tools are all over the internet right now. Which offers the features you can use the most while still providing personalized content?
AI Keyword Research: How AI Can Enhance Your Content Calendar
AI keyword research could be just what you need to improve SEO. An AI-powered research tool can make keyword research easier and more effective.
Is Cyber Monday Better Than Black Friday? 3 Ideas to Sell More
Cyber Monday presents a great opportunity for your brand to build awareness and increase sales, especially when you know how to tailor your marketing strategy.
A Black Friday Landing Page is the Key to Sales. This is How You Build One
When done right, a Black Friday landing page is a great way to attract potential customers and increase conversions, generating more sales to your business.
Flesch Reading Ease Score: Is It Still Relevant in 2024?
Online content demands more than just sprinkling keywords and churning out unique insights. The battle for reader engagement expands to how easily your audience can understand your content. While a consistent focus on readability can be the key to securing your spot at the top of SEO rankings, how can “readability” be quantified? The Flesch Reading Ease […]
How To Prepare Your Business for Black Friday in 2023
Black Friday could be your company’s best sales day of the year. Learn what to do (and not do) to make America’s biggest shopping day a success for your business.
The Ultimate Guide to Website Development: Key Steps and Best Practices
If you’re running a business in this digital era, you need a website. Even if you’re operating a brick-and-mortar establishment, a website is the best way for new customers to find you and start buying your products (both in-store and online).