EdTech Marketing: Become an Education Authority to Convert More
In a post-pandemic world, fantastic online learning options and EdTech products are more popular than ever. Here’s what digital marketers need to know about successful EdTech marketing to stay ahead of the game.
Artificial Intelligence Pros and Cons: What are the Advantages and Disadvantages of AI
Discover the potential of artificial intelligence (AI) in marketing. From revolutionizing industries to improving decision-making, AI is transforming the way we work. Uncover its pros and cons in this blog post, equipping yourself for the future.
Creative Designer’s POV: How We Designed (And Redesigned) Our Interactive Newsletter
As you probably know, here at Rock Content we aim to bring only what is relevant to marketers and brand owners. And, like many brands, we have a weekly newsletter to deliver to our readers, straight to the point, everything that happened during the week and how each topic impacts their strategies — we rely […]
Meta Announces AI-Powered Tools to Increase Ads Performance and Streamline Ad Creation
In the digital ads world, artificial intelligence is far from new. For years, these platforms have been using Machine Learning and AI to identify user behavior patterns, target consumers with greater potential to purchase certain products or services, optimize campaign results, among many other functions. However, in recent months, with the popularization of platforms such […]
5 Insights From The State of Marketing Report 2024 That Caught My Eye As A Marketer
The marketing world has been evolving pretty fast. In the first few months of 2024 Artificial Intelligence brought lots of new possibilities and challenges to professionals around the globe. Keeping up with the trends is a must if you are willing to be a successful marketer. We can easily see trends on social media, but […]
Content Marketing for Universities: Attracting New Students in 2023
Well-crafted, informative content is an important part of any establishment’s marketing strategy, universities included. Here’s a look at what you need to know about marketing for universities in 2023.
SEO for Higher Education: 5 Tactics to Boost Enrollment in 2024
Here in the digital age, a solid SEO campaign is a must for every business and establishment, higher education institutions included. Here’s what you need to know about SEO for higher education to help you move to the head of the class and stay there.
The Top 30 Questions Marketers Ask About How AI Content Is Changing SEO [+Expert Answers]
In today’s digital age, the impact of artificial intelligence (AI) on various industries cannot be ignored. In the realm of SEO, AI has brought about significant changes, revolutionizing the way content is generated, analyzed, and optimized for better rankings and visibility. As AI-powered tools and algorithms become more sophisticated, questions and discussions arise regarding the […]
AI Trends for 2024: Level Up Your Marketing Strategy with AI Tech
In just a few short months, AI has already turned the world of marketing on its head and changed it forever. Here’s what marketers need to know about using it wisely and staying on top of emerging AI trends in 2024 and beyond.
5 Ethical Ways to Use Midjourney for Marketing
Just as AI-powered options like ChatGPT can help you answer questions and create content outlines, Midjourney can do the same for graphics and visuals. Here’s what you need to know about using Midjourney for marketing in an ethical way.