Changes In Privacy Regulations In California Will Take Place In 2023. How Can Your Business Be Prepared?
With the rise of big data, there has been increased attention on privacy and data protection. Now, privacy and data protection regulations are coming into play. On January 1st of 2023 California will have a change in the scope of its Consumer Data Protection Act (CCPA), thus increasing its scope and concepts, such as sensitive […]
Instagram Takes on BeReal With its Own Candid Stories Feature
Instagram seems to be playing catchup right now, previously aiming to attract users from TikTok, and now taking aim at BeReal and Twitter. When a new platform or feature starts to take off and become successful, it’s no surprise that other social media platforms take note and start working on their response. In addition to […]
Twitter In 2022: Understand The Network’s Most Controversial Year And What Marketing Professionals Need To Consider
Certainly, 2022 was not a monotonous year for the blue bird social network. In addition to all the controversies that are usually the subject of Twitter, from celebrities to politics, the biggest issue was the network itself, acquired by Elon Musk after a veritable saga involving its purchase. But the moves did not stop there. […]
Best and Worst Gifts for Writers
The best response to a gift, ever, came from my brother as a kid. He and I had been making fun of the Marx Toys Popcorn game all year, calling it the stupidest thing every time we’d see its commercial on TV. When he opened the Christmas gift my aunt gave him, lo and behold – it […]
Google Launches The New Search Status Dashboard
Good news for SEO professionals! We’ve been waiting for this update for a long time, and Google has finally heard us: Google Search Status Dashboard has been launched. With this panel, it will be possible to verify information about systems that drive Google’s search engine and it will be possible to monitor problems that affect […]
What is Syndicated Content and How Does It Work?
Content syndication may be the answer for you. Here’s what it means to syndicate content, how it can help increase brand awareness, and ways to go about it without wrecking your SEO.
What is a Content Producer and Why They Are Important for Marketing Departments
Content is still absolutely king when it comes to succeeding online, and competition is fierce, so it’s vital that yours measure up in all the right ways. Here’s how hiring a freelance content producer can help you reach your goals.
How to Succeed as a Freelance Copy Editor
Freelance copy editors can earn up to $40 per hour and have the freedom to work from anywhere they want. If this line of work catches your interest, check out our handy guide to discover what skills and tools you’ll need for the job, how to find one-time and regular clients, and more.
Google Analytics 4 vs Universal Analytics: A Comprehensive Comparison
In March 2022, Google announced its intentions to sunset its longstanding Universal Analytics tool in favor of a newer tool – Google Analytics 4 – in July 2023. But what are the advantages of using Google Analytics 4 vs Universal Analytics, and how will they impact you as a marketer from July 2023 on?
Amazon Rolls Out Inspire, A TikTok-like Shopping Feed. Will It Catch On?
2022 has been a very busy year for marketing professionals – we had a lot of updates and features being released on pretty much every social media platform. And we have one more update to take a closer look at, this time breaking the social network bubble. The news came from Amazon. After announcing plans […]