Your Guide To Hiring The Best Freelance Talent

Content marketing requires a constant flow of interesting and engaging new material, much of it text. That means you need qualified and experienced writers to produce this content. While you can use staff writers, there are many advantages to outsourcing your content writing by hiring freelancers to do your writing for you.
White Label SEO: What Is It & How It Benefits Branding

Have you heard of white label SEO? Making good use of this resource and marketing strategy can help you offer additional services to your digital marketing clients without the time, expense and energy needed to create and train an in-house SEO department.
Why Outsourcing Writers Might Be Better For Your Business

Content marketing can be very effective. However, to be successful, you need a regular flow of interesting and engaging articles. That requires writers. While it may be tempting to hire an in-house team of content producers, outsourcing this function offers many advantages, not the least of which is cost savings.
What Writers Are Missing if They Don’t Take Naps

What two little words fill us with dread as a kid and delight as an adult? Nap time! If you agree, I’m right there with you. And we’re certainly not alone. A notable 34% of American adults take daily naps, as have some of the most magnificent minds in history. Salvador Dali. Leonardo da Vinci. Albert Einstein. […]
Digital Marketing is Supposed to Replace Traditional Marketing – But Will It?
Everyone, from seasoned industry experts to startup business owners, has been talking about how digital marketing is supposed to replace traditional marketing. But how likely is that to actually happen, and what do modern marketers need to know moving forward?
What is e-Commerce Marketing and How You Can Use It To Boost Your Sales
In 2023 and beyond, selling online is a huge part of how nearly everyone does business. But eCommerce marketing is a must if you’re serious about getting your business found. Here’s a look at what you need to know.
25 Marketing Writing Tips Every Enterprise Needs to Follow [with examples]

Although just about everyone has some basic writing experience, marketing writing is its own thing and requires a unique set of skills. Here’s what every professional needs to know about generating marketing writing that gets results.
How to Write Assignments that Turn Your Stomach

Whether it’s something political, grotesque or just plain boring, sooner or later we writers are apt to get stuck with a topic that we just can’t stand. Yeah, we know. The best thing is not to take on those assignments in the first place. But if it’s a longtime client we love, a mondo rate […]
How Writers Can Enjoy Instant Happiness and Success

Hustle. Grind. Push. Bleed. Work past your dogs’ dinner time on a regular basis. Collapse. Rinse. Repeat. If you’re like most of us self-employed writers, or any solopreneur for that matter, you may think the above equation is the recipe for happiness and success. So we hustle, grind and ignore our dogs – only to […]
5 Ways to Expand Your Reach with Search Marketing

The majority of searchers never make it past the first page of results.This is why marketers need to do everything in their power to make it to the first page of the SERP. Here are 5 tips to help you.