What is Content Planning? Check Out These 12 Tips For Your Strategy
Content planning is the process of creating, publishing and distributing content.
What is Content Writing and 7 of the Best Services
These days, a lot more goes into creating great content than just solid grammar. That’s why many businesses choose to enlist the help of these leading content writing services.
B2B Content Writing: A Guide To Improve Traffic & Conversions
As a B2B company, you need high-quality content to close deals with your clients. Learn the top tips for B2B content writing in this article.
Be Careful What You Wish for…You Just Might Get a Hurricane
First, an apology. It goes out to all of Florida in the wake of Hurricane Ian. Better yet, let’s extend the apology to the entire nation, as so many were indirectly affected by this maddening storm’s devastation. The day before the hurricane, I had been hemming and hawing and crying and moaning about how my brain […]
Conference Recaps: Marketing takeaways from Inbound and CMW
As September draws to a close, it’s time to reflect on the two of the month’s biggest events–HubSpot’s Inbound, perhaps the most influential marketing conference around, and Content Marketing World, the largest content marketing-focused event on the planet. Whether you got to experience the conferences for yourself–in-person or at-home–or missed this year’s ticket, here are the four […]
Everything You Need to Know About EAT Google Algorithm
Learn how to improve e-commerce site SEO to drive organic traffic. Utilize alt-image text, focus keywords, unique product descriptions, and SEO e-commerce best practices on your e-commerce site for the best results.
How (and Why) to Write Your Own Obituary
Never mind daily exercise or vitamin B12. If you really want to stay focused and motivated, try writing your own obituary. Yeah, I know. The very idea of writing any obituary can make some people grimace – even moreso if it’s their own. As the final summary of an entire life, that’s totally understandable. Yet […]
Freelance Work Marketplaces for Marketers
Are you missing key skill sets in your marketing team? Instead of hiring a full-time professional who may specialize in a specific niche, why not work with a freelance platform to outsource your work? Here’s how to get the most out of highly qualified and vetted pros on these platforms.
Building Your Business with Intent-Based Marketing
Intent-based marketing targets users based on their specific intentions to deliver personalized experiences. This strategy enhances conversions and customer loyalty by aligning marketing efforts with user intent. Key tactics include using data to anticipate needs, creating relevant content, and refining campaigns with advanced analytics. Learn more about implementing these strategies in your business.
20 Types of Marketing: A Guide To Marketing Your Business
From email marketing to user-generated marketing, and everything in-between this comprehensive list of marketing types will help take your business to the next level.