Social Media Impressions vs Reach: Which Metric Should You Focus On?
Impressions and reach are vital elements if you are interested in building an effective social media strategy.
It’s Reading Time: Here’s our List of Top 10 Social Media Marketing Books
Do you already have a huge pile of unread books in your room? Get ready to stack some more, because we’re going to present 10 great books you don’t want to miss.
Social Media Marketing Jobs that are on the rise
Jobs in social media marketing are on the rise. Understand their roles in a company and their average salaries in this blog post.
15 Best A/B Testing Tools that You Should be Using in 2022
Conversion is paramount to the success of your business. With insightful A/B testing tools, you can optimize your digital marketing strategy, find answers, and communicate with your ideal customers.
Reach New Heights with Social Media Integration
Social media integration is one way to give your brand a personality and let your customers interact with you. Learn how to create a practical and successful one in this blog post.
Must-Read Content Marketing Books to Boost Your Content Strategy
For the best content marketing plan, you should keep up with innovations and opportunities. Read these 7 essential content marketing books to enhance your digital strategy.
Digital Marketing vs Social Media Marketing: The Difference you Need to Know
If you’re like most people, you probably use “digital marketing” and “social media marketing” interchangeably. That’s wrong. Social media marketing is just a small slice of the big digital marketing cake. Read our detailed guide to learn about the two and make your marketing campaigns that much more effective.
Learn How Dynamic Content can be the Key to Personalize the User Experience
The simplest way to define dynamic content is to call it a web page that changes based on data provided by users. This type of content prioritizes personalization and can increase engagement with your brand.
What’s the Importance of Customer Experience Marketing?
Companies that take the initiative to provide an excellent experience for the customer often see many additional long-term benefits, such as better word-of-mouth advertising and increased brand loyalty.
Using Negative Keywords to Streamline PPC Ad Success on Google
Negative keywords are those closely related phrases that aren’t relevant to your target. Filtering out these keywords in your Google Ads is an efficient way to save money and stretch your marketing budget just a little bit further.