9 Digital Marketing jobs: find the perfect role for you!
If you have been thinking about a professional transition or even if you are searching for your first job, you should consider one of the many Digital Marketing jobs. The construction of a career in marketing is gratifying and may be very profitable if you dedicate yourself. Rapidly increasingly, Digital Marketing is already part of people’s lives, and it’s changing […]
Sales enablement manager: what it does and what are the skills involved
In this article we show you what are the skills needed to be a good sales enablement manager and what is the importance of this role to the company.
Content marketing software: 9 tools for 2022
Do you want to know the best content marketing software to help you drive your sales and give you more brand awareness? Then check out our new article!
What is enterprise content strategy and how to put it into practice
In this article we talk about enterprise content strategy and how to do it right!
The customer knows best: how to leverage Customer Success numbers for a great marketing
Want to know how to leverage your Customer Success numbers? Check it out!
Top 10 Digital Marketing books that every marketer needs to read
Here is our list of Top 10 recommended reads on digital marketing trends and strategies in 2022.
How to Hire a Food Writer: 5 Things You Need to Know About Hiring a Food Writer
Many people assume writing about food is easy. After all, what could be tough about being paid to eat and write about it? But it takes more than a sharp palate to succeed as a food writer. You need equally sharp skills. Food writing is a unique content writing discipline that requires: Creativity. Passion. Deep industry knowledge. Objectivity. […]
B2B Content Marketing Plan: 7 Steps to Build an Effective Strategy
Every content marketing strategy (and any, really) needs a plan to boost the chances of obtaining the desired outcomes. As good as your idea may be, things usually won’t work properly without an action plan. Defining the objectives, actions, and approaches is a critical step to ensure results and to justify the investments made. Only […]
5 Leading B2B Content Marketing Companies
If you aim to attract, convert, and retain customers, it is essential to offer relevant content, according to the stage of the purchase journey your customer is in. However, there is no shortage of opportunity online, since 70% of marketers actively invest in content marketing. So, what can you do to differentiate your business? Instead of you […]
6 Digital Marketing channels and how to choose them
Competing for visibility on the internet today is a game for everyone. With Digital Marketing, even small companies have the tools and the means to reach bigger audiences, generate leads and sell more. How is this possible? The answer lies on a broader variety of Digital Marketing channels, all of them with different demands and […]