Pledge 1%: Why has Rock Content committed to donating 1% of its shares to Social Impact Initiatives?
Through Pledge 1%, Rock Content donates 1% of its social capital to social impact initiatives and projects. Find out more!
Welcome to the new Rock University: the education platform made by Rock Content
The new Rock University has the purpose of merging all the educational platforms of Rock Content. It means you will have access to every piece of content they have in just one place, which offers you a better experience to keep learning Digital Marketing with us!
Announcing Rock Content’s Social Impact Report of 2020
In 2020, Rock Content remained committed to generating growth opportunities and sharing knowledge to accelerate social change. Even during the Covid-19 pandemic, we worked hard to achieve our goals. The Social Impact Report 2020 is the compilation of our efforts and results over the past year. Moreover, compared to the Social Impact Report 2019, the […]
Long-form Storytelling & Thought Leadership: A Content Marketing Success
Storytelling can be applied to thought leadership to create content that introduces new paradigms in palatable, easy-to-understand ways, connect with audiences on a personal level and much more.
Meet the New Engage (and introduce your audience to awesome content)
Engage empowers marketers and publishers to create, curate, and publish amazing content.
Highlights From Apple’s Latest Product Launch
Rock Content is proud to provide the software of choice for influencers covering the Apple product launch event. If you missed the event don’t worry, you can review the highlights in our featured recap below or check out the following outlets who used Rock Content to liveblog this event: Fast Company, CNET, Yahoo!, CNBC, CBC, and Reuters.
Forget The Form: Rock Content Takes On Progressive Profiling
Pop-up advertisements might just be the least effective digital marketing strategy. People are more likely to summit Mount Everest than click on an advertisement. Trailing closely behind the dreaded pop-up ads are those lengthy forms that appear as soon as you click ‘download.’ This data collection strategy, which requests that visitors fill out (an often […]
An Example of Real Time Content Planning
On the 9th of April 2015, the Norwegian readers of Adresseavisen sipped their morning coffee surrounded by images of the Nazi army taking control of their city. This wasn’t a mistake or the action of some devious hackers, but one of the most accurate reenactments created by one of our clients. Adresseavisen is the oldest […]
Use Real Time Content to Improve Internal Communications
Internal communication is an important function within successful organizations. The concept was inserted into vocabulary beginning in 1943 when Alex Heron, associate professor at Stanford published the book ”Sharing Information with Employees”. At the end of the ’40s, researchers expanded upon the concept by identifying goals and criteria to improve internal communications. One of those […]
Introducing Projects
Content may be king, but it doesn’t just magically happen. There is planning that goes into it: What will you create? When will you publish it? Where will you publish it? There’s the actual creation process itself, which includes drafts and edits. There’s promoting it across your channels—because how else will people know that they […]