Create Sales Copy that Gets the Results You Desire
Use your one chance to get consumers on board with what you offer by composing compelling sales copy that holds their interest and causes them to take immediate action.
Business Revenue vs Profit: The Difference Explained
Both revenue and profit are strong indicators of the financial wellbeing and viability of a company. At the same time, they have distinct differences that can show you where you are performance-wise and alert you to what you need to change.
Average Order Value (AOV): 7 Easy Ways to Increase Your Profitability
While you may believe that your traffic and conversion rates are great, the truth of the matter is that the average order value of customers’ orders plays a huge role in the long-term growth and success of your business.
How to Master the Method of SPIN Selling
SPIN sales is a well-known sales methodology used by enterprises of every size because it is proven efficient in driving desired results. Neil Rackham invented the term “Spin Selling” back in 1988 after 12 years of research on more than 35 thousand sales calls. This sales method enhances communication, giving the sales team the ability […]
The 15 Best Sales Prospecting Tools that you need to try
Do you work in sales? Then, you are certainly aware of the huge importance of having a solid pipeline of sales prospects. In this article, we’ll guide you through awesome sales prospecting tools that can help you seal more deals than ever before.
What is a Good ROI for your Business?
In order to grow a business, it is important to keep track of metrics and ROI. Understanding how well a campaign is performing will enable you to either scale up or create optimization changes.
eCommerce Optimization Guide [with the best tips to boost your sales]
Is your eCommerce store performing as well as you would like or as well it could? You can always improve your eCommerce optimization, as it is unlikely each visitor will convert and make a purchase.
What is Product Management and Why is it Important for your Company?
Closer, emotional connections with your audience, faster iterations, and more control over customer experience: understand how product management can transform your relationship with what you sell.
Learn How to Avoid Product Cannibalization for Successful Product Launches
The general goal behind launching a new product is to boost your bottom line and get ahead of your competition. However, product cannibalization can quickly lead to sales stagnation and revenue loss instead. Here’s what you need to know to avoid it.
How to Use Shopper Marketing to Influence POS Decisions
Successful marketing is about more than simply building brand awareness and nudging a customer toward buying from you instead of your competition. Shopper marketing ensures your customer actually does choose your product when it matters most — at purchase time.