Ion for Software and IT Companies
Make complex products simple
Accelerate your sales cycle with interactive content like solution finders, ebooks and assessments that will effectively communicate value, assist and educate buyers.
How the best tech marketers are using Ion
Turn technical information into visual, immersive and easy to consume content
Make complex products specifications fit buyer's needs effortlessly
Seamlessly integrate data collected to other martech platforms
A powerful platform to fuel your content
Content formats for every step of the buyer journey
From pure awareness content like interactive infographics to sales enablement calculators and solution finders.
- Drive awareness, engagement and conversion
- Personalize your content and journey
- Accelerate the bottom of the funnel
Design and create content effectively at scale
Speed up your turnaround time and be creative with Quick Start templates and responsiveness out of the box.
- Create code-free logic-based experiences fast
- Keep branding guidelines consistent using brand templates
- Scale your content to different geographies and products
Capture meaningful and useful first-party data
Measure every interaction, capture declared data, integrate with your marketing stack and optimize your content.
- A/B/n test for conversion optimization
- Frictionless and progressive profiling
- Provide sales with qualified leads and valuable information
Integrate with your favorite CRM or marketing automation tool
Featured Case Study
Dell uses interactive content to create engaging user experiences.
”Ion was a key enabler in our online lead gen strategy that resulted in a 10X increase in opportunities for our sales teams in a two year timeframe.”
Ready to improve your marketing strategy?
Request your demo today and see how you can start using data-driven interactive content experiences to boost engagement, leads & sales.