How to Create a Killer Real Estate Content Marketing Strategy
Content marketing is an integral part of any well-rounded business strategy, including for those in the real estate industry. Here’s a closer look at how real estate content marketing can help you take your business strategy to the next level.
Unveiling Our Zero-Budget B2B Brand Campaign: A Remarkable Journey
This is the inspiring story of how we accomplished the impossible – launching a brand campaign with zero budget. Join us as we recount the entire journey.
Tested and Approved: AI Persona Builder for creating buyer personas in minutes
We tested AI Persona Builder to create buyer personas in minutes. Discover how AI can enhance your marketing strategies. Read the full article.
Marketing Tools for Small Business Consulting Firms
If you’re running a small business consulting firm, you need to deliver high-quality materials to your clients. Fortunately, there are five tools to help you create these deliverables, from websites to blog content and more.
What is Film Marketing? 3 Examples to Get You Inspired
Unprecedented entertainment industry strikes didn’t just affect movie production. They also rocked marketing, upending how things have been done for decades and bringing new ideas and tactics. Large studios have never been shy about splurging on advertising. In fact, many have spent over 50% of a movie’s production budget on promotional efforts. Much of the marketing, however, was […]
Distributing Your Press Release: 10 Must-Dos to Getting It Published
Press releases are a staple of the marketing industry. It’s hard to imagine a company announcing news or product launches without distributing at least one press release, if not several. But in the age of cluttered inboxes and instant gratification social platforms, do they still work? According to Hubspot researcher Dan Zarella, the short answer […]
4 Essential Features for Content Marketing Managers
Discover essential tools for effective content marketing management. Streamline projects, track KPIs, and optimize team performance on a budget.
Beyond Text: Exploring ChatGPT’s New Features and Their Business Applications
There’s no turning back: AI is now an integral part of our reality, and businesses are harnessing its full potential. According to a survey by Forbes Advisor, companies are currently using or planning to use AI primarily for customer service and cybersecurity. However, even subjective activities like content production and recruitment have found their place […]
Setting Up for Success: Best Practices for Briefing and Guiding Freelancers Through the WriterAccess Platform
No one ever says teamwork is simple. Even when your colleagues are easy-going and friendly, at some point, you’re bound to encounter disparities in thought or execution methods for a given task. When it comes to outsourced team members, such as freelancers and consultants, communication and engagement can be even trickier. Likely, you won’t have […]
Market Research Survey: How to Do One and Questions to Ask
Before you can put together a winning marketing strategy, you need a well-developed working understanding of your target market. Market research surveys are an effective way to do exactly that. Here’s what you need to know to get them right.