How to Measure Your Content Maturity?
Content measurement is the process of collecting and analyzing data to understand how content is performing. It’s important to measure content performance so you can see what’s working and what’s not, and make necessary adjustments to improve your content strategy over time. Levels of content measurement 1. Consumption Are people consuming your content? This means […]
Mobile App SEO and ASO: 5 Tips to Boost Traffic and Downloads
Global consumers invested about 110 billion USD in mobile games and 57 billion USD in non-gaming mobile apps throughout 2022. While the demand for mobile apps is higher than ever, the competition isn’t far back. As of the third quarter of the same year, Google Play presented over 3M mobile apps along with Apple’s App […]
Data-driven Agency Management: How to Implement This in Practice?
I’ll be honest—I’ve never been the biggest fan of numbers. When I first entered college, I chose communications, partly because I believed it would be a perfect fit for someone who wasn’t particularly fond of calculations—a typical misconception for a young university student. However, as I continued my studies and delved deeper into this field, […]
What is Facebook Jail and How to Avoid It?
Social media has taken on a life of its own these days. It has become vital to family communication, fashion, marketing, and politics. Seven out of 10 people in the U.S. engage with social media regularly. Compare that to when sites like Facebook first became a thing back in the mid-2000s. At that time, only […]
A Day in The Life of An SEO Expert at Rock Content: What Does an SEO Specialist Do?
Picture this: someone lounging on the beach, casually glancing at their computer and shooting off a few emails. Well, that’s far from the daily grind of an SEO pro at Rock Content, or anywhere else for that matter! I’d love to spill all the beans about my job, but that’d be a whole ebook! So, […]
How can AI Content Wizard empower education companies to produce blog content?
Content marketing is essential for the online positioning of any company, regardless of its segment of activity. It’s what will guarantee that your brand will appear in search results when the user asks a question related to your business. Without it, you may become completely dependent on pay-per-click (PPC) or other paid media channels and […]
October Google Core Update: What we know so far and how we’re taking it
It was no longer enough to March core update, in August and the September Helpful Content, Google officially announced yet another core algorithm update, just two months after its update: the Google Core October Update. Yes! The major updates will gain a name, after all, the algorithm is being updated constantly than before. And if […]
Social Media Marketing for Contractors: 8 Simple Tips to Attract Clients
Social media marketing is an essential part of attracting clients in any industry, including contracting. Here’s what you need to know about social media marketing for contractors to get started in the right direction.
Essential Customer Interview Questions for Engaging Case Studies
Case studies are a powerful tool in your marketing arsenal, capable of highlighting your successes and showcasing your ability to deliver results. However, their effectiveness highly depends on the nature of the customer interview questions you ask. What are the right questions to ask in a case study interview? The questions will largely depend on […]
7 Influencer Marketing Statistics You Need to Consider in 2024 [+ How To Hire Influencers]
Statistics about influencers show that influencer marketing can no longer stay out of your company’s strategies. If you don’t work with influencers yet, it’s time to understand how this type of partnership can boost your marketing results in 2024.