How to Get a Job in Artificial Intelligence: What Are Businesses Looking For?
Artificial intelligence (AI) has taken the world by storm over the past couple of years, and digital-age professionals of all types can expect that to continue. Here’s how to get a job in artificial intelligence and be part of the ongoing revolution.
4 Famous Rebranding Examples With Lessons Learned
Rebranding is a smart way to stay relevant in today’s market, but it can also be damaging if not done well. Find out how four famous companies fared with their attempts.
How to Use Interactive E-Books in Your Content Strategy
Using e-books in content strategy is nothing new. For years, digital marketing has been using this type of rich material to educate and demonstrate value within Inbound Marketing strategies. Right here, on our Rock Content blog, you will find dozens of posts recommending the use of this resource in your marketing strategy. However, with increasingly […]
I Tested the AI Content Idea Generator: Here Are My Impressions
There’s much to be said about how AI has impacted (and still affects) SEO results. However, we still don’t fully understand how it’ll influence future content quality and search engines. As both a content creator and a heavy content consumer, it’s clear most perspectives are bleak. After ChatGPT came around, many content mills followed. The […]
Discover Brand Voice Examples that Bring Success to Businesses
There are many brand voice examples that you can get inspiration from to create your own. Keep reading to see the most interesting examples that bring success to top-of-mind companies.
How to Use ChatGPT to Improve Your Marketing Strategy
These days, it’s nearly impossible to have a conversation about content creation or marketing without ChatGPT being mentioned a time or two. While ChatGPT is useful, knowing how to use it properly and ethically is important. Here’s a closer look at what you need to know.
Enhancing Content Credibility: Exploring Google Fact Check Explorer
Google Fact Check Explorer is a vital tool for discerning truth in the digital realm. Delve into its functionalities, from scrutinizing claims to validating information, and witness how it fortifies the integrity of your content while fostering trustworthiness in your brand.
5 Email Marketing Automation Tactics for B2B Brands + Tools
If you run a B2B company, you understand the importance of reaching out to other businesses. Email marketing is an effective way to do this, but managing it manually can quickly become overwhelming. That’s where email marketing automation comes in. Email marketing automation helps you maintain B2B interactions and strengthen relationships with other brands. This […]
Why the 7 Functions of Marketing Are Essential Business Knowledge
If you want to succeed at something, you need a firm working understanding of the essential principles involved, and marketing is no exception. That said, the seven functions of marketing are a must for any marketing professional.
The Innovator’s Guide to Inbound Content Marketing
In today’s fast-paced digital marketing landscape, inbound content marketing is your brand’s lifeline to high conversion rates and audiences that love what you’re putting out there. Here’s a look at how to put together strategies that work.